Subaru News, Magazine Reviews, Links  for calendar year 2015
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(starting at the end of the year)

1/6/2016 2015 ends with a surge in sales and the best month ever with a new record of 56,274 cars sold, an increase of 6,351 13% over the previous best of 53,070 September 2015. 

For the record.... Subaru sold 48,928 cars in 1976, 183,242 in 1986, sales dropped in the early 1990s but recovered to 120,748 cars in 1996, they sold 200,703 in 2006, and now they're poised to break 600,000 in 2016
 
December sales by model
#1 Forester- 16,797 Dec 2015 compared to 15,163 12/14. 
#2 Outback- 16,067 Dec 2015 compared to 14,772 12/14
#3 Crosstrek- 8,090 Dec 2015 compared to 5,482 12/14
#4 Impreza- 6,059 Dec 2015 compared to 5,808 12/14
#5 Legacy- 5,759 Dec 2015 compared to 5,457 12/14
#6 WRX/STI- 3,089 Dec 2015 compared to 2,812 12/14
#7 BRZ- 412 Dec 2015 compared to 416 12/14

2015 total sales 582,675. Thats an increase of 68,982 or 13% over 2014 total sales 513,693
It was a great year to be Subaru.  Subaru's share of the total U.S market is now around 3.3%
Sales of all models is up up up except the rear wheel drive Scion FRS/Subaru BRZ clone.
60% of sales are to buyers new to Subaru! Marketing love love love and dogs dogs dogs works. And all the positive reviews... some days it seems Subaru can do no wrong.
Now Subaru has to keep these new buyers from drifting to yet another brand when it again comes time for a new car.
Subaru can help create loyalty
> the first two oil changes and one tire rotation and 1 new cabin air filter should be included free with every purchase.
> Subarus come with a 3 year/36,000 mile roadside warranty, and that service should be extended to cover any other Subarus in the owner's name.
> Subaru GTP guaranteed trade program is offered on cars up to 6 years from date of sale, and they could extend that to 8 years to keep older car owners from trying another brand
> loyalty incentives to repeat buyers that can be as simple as a Subaru jacket or something similar, a free 2 year maintenance/oil change program, perhaps a small price or interest rate discount.
Crosstreks continue to be the hard to find, an overnight success 3 years after its 2013 model introduction. The new 2016 model's 7" upgraded audio and blind spot detection has of course been getting people to take a 2nd look. The base 2.0i and Premium model 6.2" audio system is disappointing.
The top selling 2016 Forester's upgraded 7" audio system on all except 2.5i base model, has helped the Forester compete with the #2 selling 2016 Outback's blind spot detection.
The Forester retains the classic straight-forward utility, functionality and safety of the Subarus that helped establish the company's current reputation. It may be square but it works!
Outback with current safety technology (seat cushion airbags, upgraded eyesight, blind spot detection) and a comfortable, quiet ride is now a car people aspire to.
The 2016 WRX and STI are, as always, strong cult favorites, despite missing a 5 door hatchback version since the 2014 model. The WRX CVT is a good compromise for the performance buyer who doesn't want to shift. While the paddle shifters work, they should be made a little more responsive, with a crisper shift response. 
The Impreza, first offered in 1993, still does well even with competition from its higher sitting Impreza Crosstrek sibling ... or perhaps its because of the Crosstrek. Can we say that those early Impreza hatchbacks were the first mini-utes?
The BRZ is a beautiful car, especially the Premium model which has clean, classic lines without the fussy rear spoiler on the Limited. But it's a rear wheel drive car in an all-wheel-drive world and sales continue to drop year after year from the high of 8587 cars sold its first full year (2013 model). I wonder how long Subaru will continue to make it (the answer is.. as long as Toyota wants to buy and market them as Scion FRSs)

2015 total sales by model
#1 Forester 175,192 for the year, which is an increase of 15,293 or 10% over 2014 159.953
#2 Outback 152,294 for the year, which is an increase of 13,504 or 10% over2014 138,790
#3 Crosstrek  88,927 for the year, which is an increase of 17,971 or 25% over 2014  70,956
#4 Impreza  66,785 for the year, which is an increase of  8789 or 15% over 2014 57, 996
#5 Legacy  60,447 for the year, which is an increase of  8177 or 16%  2014 52,270
#6 WRX/STI  33,734  for the year, which is an increase of  8242 or 32% over 2014 25,492
#7 BRZ  5,296 for the year, which is a decrease of  2208 or -29% from 2014 7504


12/14 Subaru Ambassador Program grows
Subaru supports enthusiasts with the Subaru Ambassador Program begun early this year.
Ambassadors are expected to spread the word at their local events, clubs, meetings, forums etc.
Ambassadors will get a variety of Subaru gifts to hand out at these events, including discount coupons.
Get more information here https://www.subaruambassador.com/

12/1 November 2015 Sales totals
YTD November 2015 sales is 526,401, compared to YTD November 2014 which was 463,770.
With more than a month to go, Subaru has already passed the entire 2014 year total of 513,693!
November 2015 is the 48th month of increased sales and the 21st month of sales over 40,000. The 4 month run of monthly total over 50,000 was broken.
Crosstreks are currently in very short supply. Hyperblue STI is almost sold out. Imprezas are just starting to arrive.
November 2015 sales by model
Outback 13,079, which is 1049 cars, or 7%, less than 14128  sold 11/14
Forester 13,655, which is 224 cars, or 2%, less than 13,879 sold 11/14
Crosstrek 6,786, which is 987 cars, or 17%, more than 5,799 sold 11/14
Legacy 4,769 which is 964 cars, or 17%, less than the 5,733 sold 11/14
WRX, STI 2,481 which is 226 cars, or 8%, less than the 2,702 sold 11/14
Impreza 4,924 which is 2335 cars, or 90%, more than the 2,589 sold 11/14
BRZ 367, which is 32 cars, or 8%, less than the 408 sold 11/14


11/22 Subaru to start monitoring sales made outside a 200 mile radius from a dealer's location.
First announced late last month (October) Subaru will monitor out of market sales, ie sales made more than 200 miles from a dealership. More details will be released on how this will work, but the goal seems to be to protect dealers from aggressive regional and national lowball pricing that is so simple to do with the ever increasing marketing use of the internet.
Where the internet was once a tool for research and gathering information, it is now another marketing tool and this is Subaru's attempt to control the damage a few dealers can do to prices nationally.
Part of the problem is how do you stop people from shopping dealers everywhere for a price? Subaru itself encourages wide spread shopping with its unrestricted 'get a quote' shopping/price tool that allows the customer to request prices from any dealer simply by putting in a zip code (subaru.com > shopping tools > request a quote) and saying "Don’t worry. This isn’t committing to anything. We simply want to get you the most precise cost."
The dealer getting the quote request has no way of knowing if the person is really local to them or not, and is supposed to respond within a reasonable amount of time (Subaru also monitors dealer response times). Most dealers will send a price.
So if the customer then responds to a dealers quote, is the dealer now obligated to turn the customer down because they're outside the 200 mile zone?
I am completely in favor of buying locally and when contacted by out of state buyers will always help with model and price selection and the names or their local dealers.
More details will be announced.


11/18 Share the Love v. 8
from November 19, 2015 - January 2, 2016 Subaru will donate $250 for each car purchased to the buyer's choice of charities. There are 5 charities to choose from: this year the choices are ASPCA, National Parks Foundation, Meals On Wheels, Make-a-Wish, and the 5th charity will be a local organization chosen by the dealership.
Up to $15,000,000 will be donated. When a buyer doesn't select a charity, the funds are distributed equally. Dealers will have fliers and other handouts, and the charity can be selected at the dealer at time of purchase, or later at home (the VIN will be needed).

11/3/15 October 2015 sales total 51,269, the 2nd highest monthly sales total, right behind #1 September 2015's 53,070
October 2014 was 43,012, so 2015 was a 20% increase over 2014.
YTD 480,331, a 15% increase over 2014 YTD 418,497.
Subaru will break 500,000 by mid-November.
October 2015- 4th month in a row over 50,000 cars, 47th month of increases.
Share the Love #8 runs 11/23/15-1/2/16, Subaru will donate 4250 for each car sold charity.
2016 Crosstreks and BRZs starting to arrive. The Limited production STI and BRZ hyperblue models available but selling out quickly.
The 2016 Impreza is now starting to arrive so all 16s are now available, as are all 2016 model brochures
October 2015 sales
Forester and Outback are both up 17% from October 2014. They are clearly what the public thinks about when considering a Subaru. The Crosstrek is doing very well, and the 2016 model upgrades (quieter ride, blind spot detection) will certainly help volume. The Crosstrek still lacks a power driver's seat, and that does hold back sales, because as Crosstrek prices approach and pass the $30,000 mark, a power driver's seat is expected.
The Legacy is holding on to decent sales volume but its still doesn't get the attention it deserves. Perhaps its time for Subaru to give in and to advertise an actual customer rebate.  Subaru relies on Subaru's overall rising tide of popularity to increase sales on all models, with a dealer incentive here and there on leases to motivate sales. And for the most part this "we don't need rebates or 0%" marketing strategy has worked, but perhaps an customer rebate would get some cost conscious sedan shoppers to consider the Legacy.
And if it wasn't for the Series.HyperBlue BRZ, no one would be talking about the BRZ this year, not until it gets an engine.

October 14,729, which is 2105 cars, or a 17%  increase over 12,624 sold 10/14
Forester 15,172, which is 2201 cars, or a 17% increase over 12,971 sold 10/14
Crosstrek 7,313, which is 1941, or a 36% increase over 5372 sold 10/14
Impreza 5,340, which is 2186, or a 69% increase over 3154 sold 10/14
Legacy 5,688, which is 674 car less, or a 11% drop, from the 6362 sold 10/14
WRX, STI 3013, with is 928 cars, or a 45% increase, over 2085 sold 10/14
BRZ 374, which is 61 car, or a 14% drop, from the 435 sold 10/14


10/2 Seattle Auto Show is next week
Thursday October 8 - Sunday October 11 at CenturyLink Field.
Visit the Subaru booth and enter your information in a kiosk and you get a coupon for $250 off your next new Subaru (the coupon does have an 90 day expiration date)
Update Oct 6- - the $250 is NOT available on Outbacks!  Doesn't make sense, but If you're getting an Outback, the coupon doesn't count!
http://seattleautoshow.com


10/1 September 2015 sales totals 53,070,  breaking new ground and another record setting month.
August 2104 was 41,517 (including 13 Tribecas).
The previous best month before September 15 was August '15 with  52,697, and before that it was August '14 with 50,246.
Its the 3rd month in a row  with over 50,000 cars, and 46 months of consecutive sales increases.
September 2015 Sales totals by model
The volume leader is Forester, barely edging the Outback. Combined, Outback and Forester Sept '15 volume is over 30,000 cars. Outback has only been held back by production capability, but the 2016 Forester with it's new, long needed audio systems with current features and technology will keep the forester's volume high.
Crosstrek is #3  in volume, and the coming upgraded 2016 model with new blind spot detection will increase volume. 
Forester 15,364 9/15, 2,780 cars more than 12584 sold 9/14
Outback 15,126 9/15, 3811 cars more than 11,315 sold 9/14
Crosstrek 7,414 9/15, 1,723 cars more than 5691 sold 9/14
Impreza 5,555 9/15, of 1,515 cars more than 4040 sold 9/14
Legacy 6,277 9/15, which is 79 cars more than 6198 sold 9/14
WRX, STI 3,033 9/15, 1863 car more than 1170 9/14
BRZ 301 9/15, which is 205 cars less than 506 9/14

9/28/15 Subaru Love Strikes Twice CPO Certified Pre-Owned Event, October 1-Nov 2 2015 with special finance rates

 

9/26 BRZ Series.HyperBlue arriving on lots


9/16 2016 Crosstrek and Impreza orders are now available
Cars expected November
Crosstrek page. Impreza page coming soon

9/1/15 August highest one month sales yet with 52,697 total!
Thats 2180 cars better the the previous best month which was last July's 50,517
Not too long ago, 40,000 cars a month was considered good.

YTD 2015 375,632, 41,664 more than YTD 2014 333,968
Outback YTD 93,293
Forester YTD 114,204
Crosstrek YTD 59,324
Legacy YTD 37,954
Impreza YTD 44,907
WRX, STI 22,118
BRZ 3,832

August 2015 totals
Outback 11,113, down 3% or 315 cars from 11,428 sold 8/14
Forester 17,565, a 7% increase of 1133 cars more than 16,432 sold 8/14
Crosstrek 8,799, a 7% increase or 555 cars more than 8244 sold 8/14
Impreza 7074, a strong 19% increase or 1136 cars more than the 5938 sold 8/14
Legacy 4281, down 28% or 1706 cars less than the 5987 sold 8/14
WRX, STI 3367, a whopping 128% increase of 1893 cars more than 1474 sold 8/14
BRZ 498, down 31%, or 222 cars, from the 720 sold 8/14


8/27/15  STI Series.HyperBlue and BRZ prices and specs released.

STI Series.HyperBlue
Only 700 will be made. order your now. Delivery in October.
The STI HyperBlue package is $4300 retail for a total MSRP $39790 including the $795 destination,
The STI Series.HyperBlue package Includes
Black Alcantara seating surfaces with leather bolsters and hyperblue stitching,
Leather wrapped steering wheel and shift boot with hyperblue stitching.
18" Black BBS alloy wheels,
black badges with red STI lettering,
black painted outside mirrors,
Welcome lighting,
7" audio system with 9 Harman/Kardon speakers with HK 440w equivalent amp and Navigation/GPS,
Pushbutton start/keyless access with new oval keyfob, and pin Code Access.

8/25/15 2015 Crosstrek and Impreza factory orders end Thursday 8/27/15 12 noon EST
If you want a 2015 model, order it now!

No 2016 model changes/upgrades or prices have been announced yet.
2016 orders will be available mid September with delivery in November
Prices and specs will be released in the next week or so, prior to orders being available
Model lineup and Option Packages for both Crosstrek and Impreza seem to remain the same but details haven't been announced yet

2016 Crosstrek models
2.0i  manual transmission,  model code GRA Package #01
2.0i Premium manual transmission, model code GRB, Package #11 
2.0i Premium  CVT, model code GRC Package #12
2.0i Premium CVT with Moonroof, model code GRC Package #13 
2.0i Premium CVT with EyeSight, Starlink 7.0" Multimedia Plus, model code GRC Package #14 
2.0i Limited CVT, model code GRD Package #21 
2.0i Limited CVT with Moonroof,  Navigation System , Keyless Access with Push-Button Start, model code GRD Package #22 
2.0i Limited CVT with Moonroof + Navigation System + Keyless Access with Push-Button Start, EyeSight, model code GRD Package #23 
 Hybrid CVT, model code GRH Package #01
Hybrid Touring CVT, model code GRI Package #31 
2016 Crosstrek colors
There's no Tangerine orange, or Sunrise yellow
2.0 models: Hyper Blue replaces Tangerine Orange. Other colors are Crystal Black, Dark Gray, Khaki, Ice Silver, Quartz Blu, Ventian red, and Crystal white remain
Crosstrek Hybrid models: Jasmine green replaces Plasma green, and Venetian red is dropped for the Hybrid. Other colors are: Venetian red, Crystal Black, Quartz Blue, Ice silver

2016 Impreza models
2.0i 4 door sedan manual transmission, model code GJA, Package #01
2.0i 4 door sedan CVT, model code GJB, Package #01
2.0i 4 door sedan Premium CVT, model code GJF, Package #11
2.0i 4 door sedan Premium CVT, model code GJF, Package #12 with Moonroof, and 17" Alloy Wheel Package including fog lights, leather wrapped steering wheel and shift knob
2.0i 4 door sedan Limited CVT, model code GJG, Package #21
2.0i 4 door sedan Limited CVT, model code GJG, Package #22 with Moonroof,  Keyless Access Push-Button Start
2.0i 4 door sedan Limited CVT, model code GJG, Package #23 with Moonroof, Keyless Access Push-Button Start, Navigation Eyesight
2.0i 5 door hatchback, manual transmission, model code GLA, Package #01
2.0i 5 door hatchback, CVT, model code GLB, Package #01
2.0i 5 door hatchback Premium - CVT, model code GLF, Package #11
2.0i 5 door hatchback Limited - CVT, model code GLG, Package #21
2.0i 5 door hatchback Sport Premium manual transmission, model code GLH, Package #11
2.0i 5 door hatchback Sport Premium CVT, model code GLI, Package #11
2.0i 5 door hatchback Sport Premium CVT , model code GLI, Package #14 with Moonroof
2.0i 5 door hatchback Sport Premium CVT, model code GLI-, Package #6 with Moonroof, EyeSight, Starlink 7.0" Multimedia Plus Audio
2.0i 5 door hatchback Sport Limited CVT, model code GLJ, Package #21
2.0i 5 door hatchback Sport Limited CVT, model code GLJ, Package #22 with Moonroof, Keyless Access Push-Button Start
2.0i 5 door hatchback Sport Limited CVT, model code GLJ, Package #23 with Moonroof, Keyless Access Push-Button Start, Navigation, Eyesight
2016 Impreza colors are
Dark blue metallic replaces Deep sea blue
Other colors are Crystal Black Silica, Dark Gray Metallic, Ice Silver Metallic, Jasmine Green Metallic, Quartz Blue Pearl, Venetian Red Pearl, Crystal White Pearl

8/12 2016 Outback and Legacy brochures now available at dealer

8/10 2016 Outback and Legacy arriving on lots, but can't be delivered due to the Stop Sale recall. See below.

8/7 recall on the last 2015 and first 2016 Outbacks and Legacys built,  produced in July
2015 and 2016 Outback built July 3-25, 2015
2015 and 2016 Legacy built July 3-27, 2015
Due to a production problem on some (not all)  Outbacks and Legacys made in July, those vehicles cannot be delivered to owners. Its a Stop Sale recall which means affected cars cannot be sold.  It was a short three week period that these were made, but it means thats if you have a 2016 on order, it might have arrived but is sitting at the lot because it can't be delivered until the recall is performed.
Or it means that the ETA delivery date of the new car will be delayed and pushed back.
Please be patient.  Subaru will get replacement parts out as quickly as they can, and its better they fix them first before owners take possession.
"During the manufacturing process of the propeller shaft that connects to the vehicle's transmission, the seal cap and seal located inside the propeller shaft yoke may have been deformed. As a result, the seal may leak transmission fluid. If the transmission fluid leaks onto an exhaust pipe, there is a possible risk of fire. The propeller shaft will be replaced...
Parts will start to be distributed in mid August but initial supply will be limited..."
Cars already purchased, on the road and being driven will recieve parts first.

8/4 August interest rates , August 4-31
all August rates remains the same as July. The push is on to move the 2015 Foresters and remaining 2015 WRX, STIs
> 2016 Finance rates, NW area, on approval of credit
Forester 1.90% 24-36-48 mos, 2.90%x 60-63-72 months
Outback 1.90% 24-36-48 mos, 2.90%x 60-63-72 months
Legacy 1.90% 24-36-48 mos, 2.90%x 60-63-72 months
WRX, STI 2.90%x 24-36-48-60 months
2015 Finance rates, NW area, on approval of credit
Outback 1.49% 24-36-48 mos, 1.90% 60-63-72 months
Legacy 1.49% x 24-36-48 mos, 1.90% x 60-63-72 months
Forester .0% 24-36-48 mos, .90% x60-63-72 months
Crosstrek  1.49% 24-36-48 mos, 1.90% 60-63-72 months
Crosstrek Hybrid 0%x36 mos1.49% 24-36-48 mos, 1.90% 60-63-72 months
Impreza 1.49% 24-36-48 mos, 1.90% 60-63-72 months
WRX, STI 2.90% x24-36-48-60-63 months
BRZ .90% 24-36-48mos, 1.90% 60-63-72 months

8/3 July 2015 sales, its a new sales record
Another record setting month with a total of 50,517 cars sold. That is Subaru's highest total ever for a single month by 246 cars. The previous record was 50,246 in August 2014
For July 2015
Total 50517 for July 15, which is 4803 cars over 45714 cars July 2014, and 246 cars over the previous all time record of 50,246 set last August 2014.
Subaru is on a roll, and a rising tide floats all boats. 44th month of increased sales, and 17th month in a row with sales over 40,000.
 
Outback 10,863 July 15, down 905 from 11768 July 14. the 2016 Outbacks havent starting arriving yet and the supply of 15s is tight, and that holds back sales. The 16s should be arriving soon. 
Forester 15,811 July 15, up 1287 over 145624 July 14. The 0% financing combined with low closeout prices on the 15s helped sales. The upgraded 16s are arriving now with the new audio systems. Still, its disappointing the 16s didn't get a height adjustable front passenger seat or CVT paddle shifters.
Crosstrek 8575 for July 15, up 1972 over 6603 July 14. The Crosstrek has 'arrived', after 3 years it's an overnight success. Hopefully the 16s due later this year will get the much needed power seat and blind spot detection
Impreza 6527 for July 15, up 1159 from 5368 July 14.
Legacy 4500 for July 15, down 179 from 4679 July 14. The 2016s are expected this month
WRX, STI 3716 for July 15, up 1711 from 2005 July 14. The 16s are arriving and the upgraded audio systems are a huge improvement, especially the 7" navigation system. While subaru's technology features have never been state of the art, the systems in the 16s WRX and STI and a massive improvement over the 14s. The Hyper Blue STI is due in October.
BRZ 525 for July 15, down 199 from July 14. Reportedly the 2017 or a mid-year 2016.5 BRZ will get a new motor, or if not a new motor, a farewell party. In the meantime, the Hyper Blue 2016 BRZ is expected in October.

7/3015 new accessories
2016 Outback- Footwell Lighting $198. A pale blue LED for the driver and passenger front footwells. This has been been available before, but not on the 15s.
2016 Legacy- Footwell Lighting $198, and Trunk Cargo Hooks. The cargo hooks are all new, Two double-sided hooks are attached to the top of the inside of the trunk and are convenient to hang grocery bags from. The hooks fold up when not in use. Available only with the rear cargo net for $144.
2016 Forester- body colored door edge guards. $139

7/24 2016 Foresters arriving at dealers.
the new 6.2" and 7" audio systems are significant upgrades. Premium and above models get new Starlink connectivity, with an introductory free year of the basic Safety Plus package

7/20  BRZ runs short of power. ie yes its very pretty, it even handles well, but it needs a motor upgrade. Or make it all wheel drive (that's a fantasy we'll never see).
from autoguide.com "Even the president of Subaru admits the BRZ needs a little more power.
Speaking to Autoline TV, president and COO Subaru of America, Tom Doll, shared his thoughts on the Subaru BRZ sports car and what may lie in its future.
“There’s a place for the BRZ in our product lineup,” said Doll. “We may have to do some things to it to enhance the driving performance a little more; take it up a little bit. Because I think that’s one of the learnings we’ve seen out of that vehicle, if it had a little bit more performance to it, it could really take up the sales level even more.” Doll admits that the future of the BRZ and a second generation of the car depends on Subaru’s relationship with Toyota. The bigger question is what the Japanese automaker defines as “performance,” whether that’s horsepower under the hood of the car, or suspension enhancements that further improve the handling of the Subaru BRZ. If it’s the latter, enthusiasts might be disappointed to see the Subaru BRZ STI come to U.S., as it packs plenty of STI products, none of which improve engine performance." the original article
Note: In April, 2015 it was reported on Automotive News that Subaru U.S. spokesman Michael McHale said that an STI version of the BRZ is coming to the States in “a couple years.” The car may not be billed as a standard STI model according to McHale, who says it might be a “tuned by STI” edition.


7/19  oil consumption class-action lawsuit
from ConsumerAffairs.com
"A class action lawsuit claims that certain Subaru Forester, Legacy, Outback, Impreza and Crosstek vehicles made since 2011 have defective piston rings which cause the cars to burn oil, possibly causing engine failure.
"This design defect may be denied warranty coverage by the manufacturer and result in some owners having to pay for costly repairs to the engine," said the Haverford, Pa., law firm Chimicles & Tikellis, in a prepared statement. "Subaru may even relay to customers that the excessive oil consumption is considered normal."
This might sound familiar to Robert of Laramie, Wyo., who told ConsumerAffairs he can't wait to become a former Subaru owner.
"Soon I will be rid of this 2012 Subaru Forester and will never buy a Subaru again. The oil consumption has been a quart per 1,000 miles. The manual said that this is normal," Robert said in a recent review. "The dealerships have been unconcerned and unwilling to try to stop the consumption 'as it is normal.'"
Nothing normal
There's nothing normal about that kind of oil consumption, Robert said.
"The car has 26,000 miles and 26 quarts of synthetic oil have been poured in it between the recommended oil changes. ... I have owned very many other models of cars and trucks (probably over 50) and never had one that consistently used over a quart between changes even though some had over 200,000 miles on them. This poorly designed and supported car is unacceptable. Subaru got me once never again!"
aye of Big Canoe, Ga., also finds herself buying a lot of oil.
"I purchased my 2013 Subaru Outback February 2013. I have servicing done regularly. However, from the very start, my oil light comes on between 2500 to 3000 miles after an oil change. I was told by the dealership that this is normal for these cars because they do not have as much oil as other cars."
Like others we've heard form, Faye finds that explanation unacceptable.
"I had a Toyota Highlander for ten years, 210,000 miles on it and never had any problem like this. Unfortunately, it was totaled by a falling tree, and everyone encouraged me to get a Subaru. Nice car, but not truly reliable."
Models named
The models named in the suit are:
2011-2014 Subaru Forester 2.5L, 2013 Legacy 2.5L, 2013 Outback 2.5L, 2012-2013 Impreza 2.0L, 2013 XV Crosstek 2.0L
ConsumerAffairs readers have had similar problems with models not covered by the lawsuit.
"Our 2010 Outback failed on a road trip in a cloud of smoke a few days and less than 1,000 miles after an oil change and 23-pt. inspection at the selling dealership. We're told the engine block would need replacement -- $5.200 -- and a $1,300 teardown to see what other engine parts would need replacement," said Kames of Milwaukee. "The Outback used immense quantities of oil; we began changing every 1,500-2000 miles and always carried oil because the light went on frequently. Dealers that checked said no biggie." the original article

7/13 Subaru is here to stay ... plans to open new West Coast parts warehouse in Gresham, Oregon
This will be the first stop for all Japan sourced parts. Scheduled for fall 2016 (next year), it will be 600,000sf, with an additional 235,000sf available if needed.

7/4 2016 WRXs and STI arriving at dealers. The upgraded 6.2' and 7" audio is worth getting
specs and photos

7/1/15  Subaru to Offer Limited Edition Series.HyperBlue BRZ and WRX STI Models
Limited to 700 WRX STI & 500 BRZ
BRZ receives upgraded SUBARU STARLINK® Multimedia
Rear Vision Camera now standard on BRZ
Exclusive Hyper Blue exterior paint and interior trims

Cherry Hill, N.J. -   Subaru of America, Inc. has announced the 2016 Series.HyperBlue limited edition available exclusively on BRZ and WRX STI models. As a follow up to the 2015 Series.Blue BRZ, the 2016 Series.HyperBlue cars feature exterior paint in Subaru’s exclusive Hyper Blue with matching interior trim. Production will be limited to 700 WRX STI and 500 BRZ cars for the United States. Vehicles will go on sale this Fall.

Series.Hyper.Blue WRX STI
Powered by the legendary 305-horsepower 2.5-liter turbocharged/intercooled BOXER engine, the WRX STI helped to pioneer the sport compact segment with a rally-bred drivetrain and Multi-Mode Driver Controlled Center Differential (DCCD) Symmetrical All-Wheel Drive. Standard handling technologies include Active Torque Vectoring, Multi-Mode Vehicle Dynamics Control and a Brembo® Performance Brake System with Super Sport ABS.
The Series.HyperBlue trim brings exclusive blue stitching to the standard Alcantara® seats, leather wrapped steering wheel, manual transmission shifter boot, console as well as carpeted floor mats with the traditional Cherry Red STI logo. Series.HyperBlue WRX STI wears 18-inch BBS® Black Alloy wheels and black badging with black painted exterior mirrors. SUBARU STARLINK 7.0” Multimedia Navigation System comes standard on this trim with 9 Harman/Kardon® speakers and 440-watt amplifier.
The WRX STI is equipped exclusively with a specially reinforced 6-speed manual transmission. A flat-bottom, leather-wrapped tilt/telescoping steering wheel integrates switches for audio and Bluetooth. The STI Design electroluminescent gauge panel integrates a 3.5-in. central LCD screen that displays various functions such as windshield washer fluid and the selected gear.
The Series.HyperBlue models come standard with Keyless Access with Push-Button Start and PIN Code Access. Standard Welcome Lighting automatically turns on interior illumination and exterior lights as the driver approaches or departs the car.

Series.HyperBlue BRZ
The Subaru BRZ marked a return to the fundamentals of sports car design, emphasizing low vehicle weight, an ultra-low center of gravity and precision steering. A 200-horsepower 2.0-liter BOXER engine powers all BRZ models.
For 2016, the BRZ receives the STARLINK 6.2” Multimedia System with a 6.2-in. single-touch gesture display, AM/FM stereo with HD Radio®, SiriusXM Satellite Radio, Radio Data Broadcast System, single-disc CD player, Bluetooth® hands-free phone connectivity and audio streaming, iPod® control, iTunes® Tagging, a USB port and an auxiliary input jack. Smartphone integration features Aha™ and Pandora®, along with STARLINK cloud applications iHeartRadio®, Stitcher, Calendar, Music Player, News and Weather. New for 2016, the BRZ receives standard rear vision camera.
The Series.HyperBlue BRZ cabin features an exclusive design scheme. The leather and Alcantara upholstery includes Hyper blue leather seat bolsters and head restraints. Blue stitching accents the seats and the blue and black leather-wrapped steering wheel, as well as the shift lever boot and leather-wrapped parking brake handle. The blue motif carries to the center console kneepads and door trim, accented by an embroidered silver BRZ logo on the front seatbacks. Carpeted floor mats also pick up the BRZ logo and blue stitching.
The exterior continues the Series.HyperBlue theme with 17-inch black alloy wheels, black glossy badging and painted black finish exterior mirrors. A frameless day/night rear-view mirror and simulated carbon fiber center dash panel add a high-tech look, and the finishing touch is an illuminated engine start / stop button.
Pricing on these models will be announced this Fall.


7/1/5  interest rates for July
2015 Subaru Forester gets 0% 24, 36, 48mos, .90%60, 63, 72 months, on approval of credit.
More Rate webpage

June sales total 44,335, a 7.2% increase over 4136 June 2015
Dealers started the month with 31,000 cars, and with 44,355 being sold, that means many cars were sold before they arrived at dealers. 
Forester continues as the top seller with 14,058.  The new, long-needed infotainment upgrades coming on the 2016s next month will increase sales. And for those that don't mind the 2015's dated audio, bluetooth, and small back-up camera screen, 0% financing will help move the 2015s. So the 2015 Forester should have a strong July.
#2 volume Outback has serious supply issues, and is selling out with almost no availability on the ground. 10,912 were sold in June, down 5% from June 14.
Crosstrek is rapidly climbing the sales ladder, with a 7057 for the month, a 30% increase over last June. The success of the Crosstrek, first introduced in 2012 and generally unacknowledged to be a variant of the Impreza 5 door (first introduced in 1993),  shows that Subaru buyers prefer high-sitting hatchback wagons and crossovers like the Forester, Outback and Crosstrek.  The first Outback with a raised suspension was a version of the 1996 Legacy wagon and a run-away success that basically saved Subaru. The first Crosstrek was a 2012 Impreza with raised suspension and its easily out-performing Legacy and Impreza.
The big gainer for the month is Legacy with 4526 sold, a 45% increase over June 2014. Maybe if they offered a raised suspension, high sitting Legacy sedan, we'd see more volume. Oh wait.... Subaru already did that. They offered an Outback sedan (aka SUS), which was a raised suspension Legacy sedan, from the 1997 though 2007 model years. It wasn't a big seller, it never foiund a stable market, but has its fans. Expect bloggers to start writing about it as another forgotten curiosity from the back of the Subaru closet like they do with the SVX, XT6, Brat, Baja etc

Subaru's month to month sales have increased for 43 months in row, with the last 16 months over 40,000.
YTD, half-way through the year, the total is 272,428, a 14.5% increase over 238,000 YTD 2014, with the busy fall and cold weather season approaching
June totals
Forester 14,058, 741 cars or 6% over 13317 June 2014
Outback 10,912, 613 cars or 5% lower than 11,525 June 2014
Crosstrek 7057, 1623 cars or 30% over 5434 June 2014
Impreza 5066, 211 or 4% less than 5277 June 2014
Legacy 4526, 1395 or 45% more than 3131 June 2014
WRX/STI 2166, 101 cars or 5% more than 2065 June 2014
BRZ 550, 7 cars or 1% drop from 557 June 2014

7/1/15 Oil consumption issues take front and center stage with Consumer Reports reporting on the problem.
Manufacturers mentioned in the article include Audi, Subaru, Honda, Toyota, Volvo, Porsche Mercedes, Chevy

Here's the first paragraph of the article from Consumer Reports. To read the full article buy the CR August 2015 issue at newstands or read the complete article online.
"Cars under warranty shouldn’t burn oil. And most don’t.

But Consumer Reports’ 2014 Annual Auto Survey found that several auto manufacturers are building engines—available in a number of widely sold models—that require frequently topping off the oil reservoir between recommended oil changes. That’s a worry and cost that a new-car owner shouldn’t have.

The oil-change industry has long prescribed changing your oil every 3,000 miles. In recent years, most automakers have stretched that to 7,500 or even 10,000 miles because refinements in engine manufacturing and oil technology purportedly allow engine oil to last longer.

For some automakers, though, that appears to be an optimistic claim. In our survey of owners of about 1 million vehicles stretching back 10 years, we found that for certain models, significant numbers of consumers have to add a quart of oil to their engines as frequently as every month.

It’s normal for cars to burn a little oil as they age toward 100,000 miles and beyond. But Consumer Reports believes that for an almost new car to burn that excessive amount of oil is unacceptable...."
The article continues on and includes Consumer Reports list of the "The thirsty 30"
 Other reviews in the August issue include an assortment - smartwatches, refrigerators, dishwashers, kitchen countertops, the use and overuse of antibiotics, the Ford F150 and Chevy Colorado trucks, Mustang and Challenger muscle cars etc. Buy the CR August 2015 issue at newstands or read the full article online.

Subaru responds to customer concerns  "....The Subaru owner's manual includes a normal consumption example of 1 qt per 1,200 miles, and most owners will experience consumption at lower rates with normal driving. However, if an owner feels they are using more oil than they should be, retailers will assess the situation on a case-by-case basis and can perform a consumption test to determine what actions should be taken. Different drivers in the same car may experience different results. However, Subaru will continue to offer assistance to customers who feel they are experiencing above-expectation consumption."

And few brief comments from me. For a long time Subaru had head gasket issues. The solution was to replace the gaskets, try to let the engine warm up and cool down a bit, and mostly hope it doesn't ever happen again during the car's life. And except for that the cars mostly ran and ran and ran. Of course some potential buyers were scared off, but not many. And whatever car they did buy also had issues, just different ones.
Now with this oil consumption,  it can be very annoying- its not just one time during a car's life, its every 1000-1500 miles, and that's annoying.  Consumer Reports is right, cars normally use oil but not this much.  I'm told (and I am not a mechanic, and this isn't the final answer) that this disappearing oil is related to improving fuel economy via low friction engines, smaller piston rings, and the use of thin 0w-20 synthetic oil instead of the old heavier 5w-30 conventional oil. For now the answer is to watch the oil- open the hood and check the dipstick, carry and stay in touch with the service people at your local dealer.

This is from automotivenews.com
"Newer models from Audi, BMW and Subaru are burning a lot of oil between routine oil changes, according to a consumer survey from Consumer Reports.
The magazine’s 2014 Annual Auto Survey found that a significant number of consumers with vehicles from the 2010 to 2014 model years have to add a quart of oil to their engines as frequently as every month.
The worst offenders:
• Audi’s 2.0-liter turbocharged four-cylinder and 3.0-liter V-6.
• BMW’s 4.8-liter V-8 and twin-turbocharged 4.4-liter V-8.
• Subaru’s 3.6-liter six-cylinder and 2.0- and 2.5-liter four-cylinders.
Some of the models with these engines include Audi’s A3, A4, A5, A6 and Q5; BMW’s 5, 6 and 7 series and X5; and Subaru’s Outback, Legacy, Forester and Impreza.
While the magazine said it didn’t find a direct connection between increased oil consumption and other engine problems, it found that excessive oil burning early in a vehicle’s life leads to increased oil consumption over time.
The real issue: Cost
The real issue for consumers with oil-guzzling engines is cost. Consumer Reports cites increased requirement for synthetic oil, which can cost up to $9 per quart, and more frequent routine oil changes as expenses of excessive oil consumption.
Owners of BMW 5-series cars equipped with V-8 engines were 27 times as likely to have excessive oil consumption as owners of an average vehicle in the survey.
BMW attributes oil top-up frequency to the luxury vehicles’ long intervals between oil changes -- 10,000 miles -- and BMW engines may consume up to 1 quart of engine oil per 750 miles under certain driving conditions
The traditional oil-change frequency recommendation is every 3,000 miles, but fine-tuning in engine manufacturing and oil technology has led some automakers to extend that to 7,500-10,000 miles.
“Oil consumption is normal on all engines as it is necessary to properly lubricate the cylinder walls, pistons, piston rings, valves and turbochargers,” BMW spokesman Hector Arellano-Belloc wrote in an email.
Lawsuits
Subaru spokesman Michael McHale said the automaker’s internal data show that “much less than 1 percent” of its vehicles are criticized by customers for excessive oil consumption, but the automaker is in the midst of a class-action lawsuit regarding the issue.
The class-action alleges that Subaru models equipped with the 2.0- and 2.5-liter engines may contain defective piston rings in the engine, which causes excessive oil consumption.
“Different drivers in the same car may experience different driving results,” McHale said. “Oil consumption is an inherent feature of all internal combustion engines and the rate of consumption can be affected by such factors as transmission type, driving style, terrain and temperature.”
He said the Subaru owner’s manual indicates a normal consumption example of 1 quart per 1,200 miles.
Another class-action lawsuit filed by consumers alleged that Audi’s 2.0-liter turbocharged four-cylinder engines contained a defect that caused them to consume excessive amounts of oil. A settlement was reached last month.
Audi was not required to admit liability or wrongdoing in the settlement, but the automaker will have to extend warranties on affected vehicles to 80,000 miles. Affected vehicles are eligible for engine adjustments to control oil consumption under the settlement, and Audi is expected to reimburse the plaintiffs for service adjustments performed on the affected vehicles before the settlement.
“We believe many of the Audi complaints stem from the cars included under the Oil Consumption Class Action settlement,” Audi spokesman Brad Stertz wrote in an email. “For other models listed by Consumer Reports, our internal information isn’t indicating any increase in customer complaints.”



6/21 Happy Father's Day and Summer Solstice- summer starts at 9:39am

6/17/15  2016 Foresters can be ordered starting tomorrow, Thursday 6/18/15, 11am east coast time
The new audio systems and their high resolution LCD touchscreens, the 6.2" on the 2.5i, and especially the 7" on all the other models,  are a huge improvement over previous radios. The rear view backup camera display will much more effective in all kinds of light, the cell bluetooth will download phonebooks and read text messages (based on phone compatability - android, iphone), the navigation system will be finally worth getting with its easy to see 7" screen, and the Starlink connected services will appeal to some. 
016 Forester webpage with specs, details, options

6/16/215  2016 WRXs arriving, but only a few.
Most 16s have an ETA in July and are still a VON (vehicle order number), no VIN yet

June 16, 2015- 2016 Forester model specs, features and prices announced.
The model line-up and Option Packages all remain the same.
2016 orders not accepted yet.
2016 Forester webpage with specs, details, options, prices

Prices raised $200 on the 2.5i models and $700 on all other models
MSRP including destination
2.5i manual + $200 to $23,245
2.5i CVT +$200 to $24,245
2.5i Premium, manual + $700 to $26,145
2.5i Premium CVT + $700 to $26,645
2.5i Limited CVT + $700 to $29,645
2.5i Touring CVT + $700 to $31,645
2.0XT Premium + $700 to $30,045
2.0XT Touring + $700 to $34,645

Some Option Package prices were reduced $500 which will offsets the price increases and makes the new Forester an even better deal!
Premium Package #13 all weather package $500, same as the 2015 model
Premium Package #14 all weather package and Eyesight, $1295, same as 2015 model
Premium Package #15 all weather package, navigation, Eyesight now $1895, ($500 less than $2395 2015 model)
Limited Package #22 Navigation, Harman/Kardon audio $1350 ($500 less than $1850 2015 model)
Limited Package $23 Navigation, Harman/Kardon audio, Eyesight  $2145 ($500 less than $2645 2015 model)
2.5 Touring and 2.0XT Touring Package #2 Eyesight, Navigation $1395, ($500 less than the $1895 on the 2015 model)

As expected, the big change is the Audio systems
All models get an upgraded audio with LCD screen, improved cell phone features including phonebook download
2.5i 6.2" system with Starlink cloud apps
2.5 Premium, Limited, Touring, 2.0XT Premium, XT Touring all get the 7"audio with Starlink cloud apps, plus the new Starlink Safety and Security connectivity
Color- Crystal white replaces Satin White
more 2016 Forester info and specs

5/15 Subaru Starlink app now includes Stitcher.
Starlink is Subaru's free app Android and iPhone.Its on all 2015, and some 2013 and 2014 models with navigation
Starting May 14, Subaru Starlink now includes Stitcher with news, podcasts and articles on current events, science, technology, sports, culture, music etc.
Starlink will automatically update onto your Starlink app if its on your phone already, or when you next use the app in your car.
To use Stitcher and select the programs you want to listen to, you need to go the stitcher.com website and log in with your facebook or google account or create an email account, and then choose your programs.
Starlink uses your phone's data plan, and includes:
Weather reports, The location for the weather is selected and changed on the smart phone (starlink > weather > config) with up to six cities selected.
News- user selected from a international list that includes CNN, USA Today, MSNBC, Yahoo news, Le Monde, El Mundo etc
Calendar, syncs with Google calendar,
iHeart radio,
Music streaming.
Stitcher- new May 2015
Other apps are Aha and Pandora radio.



-

5/2/15 Subaru powered pressure washer is on sale at Costco, May 2015


click for a few more photos on the forum

 
5/1/15 April sales total is 47,241 cars, an 18% increase, or 7,158 cars, over the 40,083 sold April 2014
This is the 14th month of sales over 40,000. What was once amazing is now expected. 145 dealers (23% of the total) sold more than 100 cars for the month.


4/3 new event- Subaru Loves the Earth E-Waste Recycling Event
April 1-30, most western US Subaru dealers are accepting electronics for recycling.
Its FREE! Drop off your old electronics for free- monitors, cell phones, tube TVs up to 32", computers, laptops, tablets, fax machines, video game consoles, printers, cord/cables, routers etc. Dealers will have a collection box near the service drive.
What isn't accepted- light bulbs, fluorescent and neon tubes, lighting ballasts, kitchen appliances, batteries

In the Seattle area, Carter Subaru Shoreline, 17225 Aurora Ave N, Shoreline, 98133 is a participating dealer and has 2 big collection boxes




4/2/15 March sales total is 49,111 cars. Thats a new single month record and pushing the magic 50,000 barrier.
It wasn't long ago that Subaru only delivered 100,000 cars in an entire year, so 50,000 in a month... well, that's like Chuck Yeager in the X-1 breaking the Mach 1 sound barrier in 1947.
Idea... maybe when Subaru does achieve that 50,000 car month- they're only 889 cars away, it could be this month -  they let the 50,000th buyer to choose a charity for Subaru to donate a car to?
YTD total is 131,281, a 17% increase over 112,388 YTD 2014. According to Subaru, at this pace, if they can get enough cars, they could be close to the 600,000 car mark for the year.
The total for March 2015 is 49,111, which is 4,632 more than the 44,479 sold March 2014
All models are up, except for Impreza down 9%, and BRZ down 42%.
The Forester is sales leader for the month, even as Subaru slowly starts to release news about the changes on the coming 2016s at the NY Auto Show.
Outback continues to be in short supply or its numbers would be higher 
Crosstrek is up 9% for the month to 7162, while its sibling Impreza's sales are down 9% to 5364.
WRX and STI continue their steady numbers. The WRX and STI is the first Subaru many young people aspire to own.
Some 2016 Foresters, and probably Outback and Legacy, all top of the line models, will get Subaru Starlink app's new stolen vehicle recovery, collision/airbag deployment response, remote lock/unlock services etc.
It is expected that all 2016 Forester and WRX/STI will get the new infotainment systems with upgraded audio, bluetooth, and back-up camera, and the optional navigation that are on all new 2015 Outback Legacy, Crosstrek and Impreza.
BRZ numbers are similar to the Tribeca's in the years prior to its demise. Even as Subaru showcases a STI modified BRZ at the NY auto show, without something to generate more interest in the BRZ currently on lots, sales seem on a downward slope.
Outback 12,504, which is 775 or 7% more than 11729 March 14
Forester 14,967, which is 1121 or 8% more than 13846 March 14
Crosstrek 7,162, which is 577 or 9% more than 6585 March 14
Legacy 6,148, which is 2914 or 90% more than 3234 March 14
Impreza 5,364, which is 544 or 9% less than 5908  March 14
WRX, STI 2,471,  which is 290 or13% more than 2181 March 14
BRZ 495, which is 362 or 42% less than 857 March 14

4/1-30 Love Strikes Twice Pre-Owned Sales Event
Subaru is promoting their Certified used car program from April 1-30 with low finance rates starting at .99% for up to 48 months, on approval of credit (top credit required). Its available on Certified 2015-2014-2013-2012s. Other terms and rates are available, see your local dealer. Arizona-Montana, Nebraska-Wyoming
Certified Subarus are clean, accident-free and inspected, and have the balance of the original 3 year or 36,000 mile powertrain warranty plus the balance of a 7 year or 100,000 powertrain warranty.



4/1/15 April finance and lease programs, NW area
no changes to the NW area interest rates. 
Subaru is pushing Forester, Legacy and Impreza leases. Some price quotes could be a lease.
Crosstrek Hybrid- 0% continues on 2015s to 36 months, and on remaining 2014s for 72 months.


3/30 Subaru responds to Indiana's Religious Freedom Restoration Act which will permit, even encourage, anti-gay discrimination.
Subaru's Outback and Legacy - and some Toyota Camrys - are built in the Subaru Indiana Automotive factory (www.subaru-sia.com) in Lafayette. SIA employs over 3900 people, and plans to expand the factory are in place. That means Subaru has a large, powerful presence in Indiana, and a strong interest in stopping Indiana's Religious Freedom Restoration Act (RFRA). Subaru issued a statement against the bill, and hopefully they join other organizations taking a clear, active stand against it.
Here's Subarus corporate statement, and I'll bet we hear more, and more strongly worded, from Subaru as this continues.
"Regarding news coverage of Subaru’s position on Indiana State Bill 101, SOA has made the following statement:  While we recognize that the voters in each State elect their own legislature to decide that State's laws, we at Subaru do not agree with any legislation that allows for discrimination, or any behavior or act that promotes any form of discrimination. Furthermore, we do not allow discrimination in our own operations, including our operations in the state of Indiana. We will certainly continue to take the issue of non-discrimination into consideration as part of our decision-making processes."


3/18/15 More 15 WRX and STI order cut-offs with optional Navigation or CVT announced as the 2016s get closer
- WRX  (code FUN)  still fully orderable.
- WRX Premium (code FUO)
standard pkg #11 is still fully available
Optional Package #12 navigation and H/k audio. Completely closed.
- WRX Premium CVT transmission (code FUP) - all colors orderable
- WRX Limited (code FUQ)
standard pkg #21 is still fully available
Optional Package #22 w/ Navigation, GH/K audio, Keyless access. Not orderable:  Dark Gray, Black, Red, or Ice Silver.  Orderable: WR Blue,  Black 
- WRX Limited CVT transmission (model code FUR) 
standard Pkg #21. Not orderable:  dark gray, galaxy blue and white. Orderable: Ice silver, WR Blue and Lightning Red
optional Pkg #22 with Nav/GPS, HK audio, Keyless access/Pushbutton start. Not orderable: Black, Dark Gray, Galaxy Blue, Lightning Red, White. Orderable: ice silver
- STI (model code FUS)
standard pkg #02- all colors orderable
optional Pkg #03 Nav/GPS, HK audio, Keyless access/Pushbutton start. Not orderable: dark gray, galaxy blue, ice silver, lightning red, white. Orderable: WR Blue or black.
- STI Limited (model code FUU)
standard pkg ##23 is still fully available.
optional Pkg #24 Nav/GPS, Keyless access/Pushbutton start. Dark Gray, Galaxy Blue, White, are closed. WR Blue, Black, Ice Silver and Lightning Red are still orderable.


3/8/15 2015 Crosstrek Premium Special Editions arriving on lots.
Only 1000 will be made, all Sunrise Yellow, with black cloth, CVT transmission, pushbutton start, upgraded  7" audio system, black inner headlight surround,  outside mirrors with integrated turn signals, power moonroof with sunshade, leather wrapped steering and shift handle

2015 Sunrise Yellow Crosstrek Premium Special Edition photo page.

3/6 advertising- 2014 Share the Love Event #7 donation totals announced 2/24/15
There were 5 charities for the 2014 Share The Love Event.
For each new Subaru purchased from 11/20/14 to 1/2/15 Subaru donated $250 to the buyer's choice from a group of 5 charities, 4 chosen by Subaru and 1 charity chosen by the individual local dealer.
The 4 charities selected by Subaru were ASPCA, Make-A-Wish Foundation, Meals On Wheels and the National Park Foundation. These groups were also in last year's Share the Love #6.
The total amount donated by Subaru for the 2014 Share the Love Event #7 is $15million, and the largest recipient were the dealer chosen charities as a group. Subaru didn't provide a list of the local charities selected by delaers or the amounts donated, but as a group, their total was $8,075,643.00. These were the ones selected and promoted by the individual dealers.
ASPCA $2,070182.70
Make-A-Wish $2,065,178.54
Meals on Wheels $1,471,883.16
National Park Foundation $1,317,112.64


3/4/15 February sales total 41,358 another record.
41,358 is the best February ever, and 39th consecutive month of increased sales compared to the same month the previous year.
Outback is the top seller for the month, despite ongoing inventory shortages. The Forester is right behind, and the updates expected on the 2016 Forester will help that model's sales. Crosstrek and Impreza both continue to do quite well, especially the Crosstrek. The 1000 Sunrise Yellow Crosstrek Premium Special Editions due soon will bring more attention to the model. WRX and STI would sell more if there was a 5door available. BRZ is the only model down for the month which isn't a surprise considering its a rear-wheel-drive car in an all-wheel-drive world, and its winter! The BRZ is a very pretty car (everyone looks good in it) but with only 334 sold in February and 330 in January, one wonders why Subaru doesn't either just give them all to Scion, or give it some more power (its lacking), or make it a real Subaru family member by ading all wheel drive, which is what it always should have been in the first place- a rear wheel drive Scion and all wheel drive Subaru..
And once again there were no Tribecas sold and none available.
February 2015 Total 41,358 cars,which is 6499 cars or 18% over February 2914
YTD 82,170 cars, which is 14,261 cars or 21% over 2014's YTD  67,909
February totals
Outback 11,632 cars, 2,665 cars or 30% over February 2014
Forester 11,459 cars, 686 cars or 6% over 2/2014
Crosstrek 6,406 cars, 917 cars or 17% over 5,489 2/2014
Impreza 4,826 cars, 267 cars or 6% over 4,559 2/2014
Legacy 4,342 cars, 2575 cars or 69% over 1,767 2/2014
WRX STI 2,359 cars, 558 or 31% over 1,801 2/2014
BRZ 334, down 283 cars or 46% from 617 2/15


2/2815 Consumer Reports annual April auto issue is now available
If you're looking for a car, whether new or used, and want only one simple, comprehensive guide, this is the one to have.
There are other good resources, but the CR April auto issue is known for covering most topics of concern to a car shopper or researcher.
There are multiple tests and scores, from Top Picks to Most Loved and Unloved Car, Most and Least Reliable, Best and Worst Emergency Handling, Most and Least Expensive to Own, Best and Worst Fuel Economy, Safest Cars, Best Tires etc etc.
Topics covered include safety technologies worth having, recalls, infotainment systems, what used cars to look for and what cars to avoid.
Consumer Reports is best know for its ratings tables and the April issue them all, from a written model description, to the Rating table and of course the all important Reliability table with the famous red (good) or black (not good) colored circles.
Subaru Outback, Forester, Crosstrek, Impreza, and Legacy do well in their respective categories though they're not always #1, and the BRZ and WRX STI don't do too well.
Best and Worst Car Brands are #1 Lexus, #2 Mazda, #3 Toyota, #4 Audi, #5 Subaru, #6 Porsche, #7 Buick, #8 Honda, #9 Kia, #10 BMW, ... to #28 Fiat
Top Pick models- Best Overall Tesla S, Green  Car Toyota Prius, Small SUV Subaru Forester, Midsized SUV Toyota Highlander,  Large Car Chevy Impala, Compact Car Subaru Impreza, Luxury Car Audi A6, Sport Sedan Buick Regal, Minivan Honda Odyssey.
CR does promote their own car buying service. Its one of a number of similar car buying services car dealers pay to participate in.
The magazine is available at bookstores and newstands and the paper issue is easy to carry with you. Its also online at ConsumerReports.org



2/26/15 Subaru comes in #20 on the new JD Power 2015 Vehicle Dependability Study of 2012 models released yesterday February 25th.
JD Powers is a company that specializes in surveys. For this 2015 study, within the past 12 months (ie done in calendar year 2014) they surveyed over 34,000 owners of 2012 models.
Subaru came in at #20 overall in this study, just under the industry average.
What JD Powers found was that technology (audio, bluetooth, navigation) systems were a source of owner frustration. This is really understandable. With technology changing so quickly, keeping all systems connected and working together is a major issue for everyone. For example, new 2014 phones/tablets with all new features that don't sync well with the older audio systems found in 2012 model cars. 
And car companies are paying a lot of attention to 'infotainment' systems - infotainment is now the name for audio, bluetooth, navigation systems- because people use it constantly, every time they get in the car they use the radio, phone, or navigation and when it doesn't work people are frustrated, even when the problem is caused by a new device. The typical story is that some years ago, you could buy an optional iPod wired connection in a car. Then Apple brought out the new Nano model with a new plug design that didn't work with the iPod connector and people who had purchased the wired iPod connection were unhappy and called their car dealer.
With Subaru, new 2015 and 2016 models are now rolling out with considerably improved infotainment systems, and connectivity is significantly easier than it was. The 7" LCD screen infotainment used in some mid range and all higher end models is the best system Subaru has had in years. Hopefully Subaru will soon improve the more basic 6.2" system used lower or mid range models.
According to JD Power, here are the top models in this 2015 study. Again, the survey was done in 2014 on 2012 model cars and scored as PP100 - problems per 100 cars.
The study says that nearly 30% of the problems were related to automatic transmission hesitation and rough shifting, but doesn't measure the severity of the technology problems- whether the perceived problem was fixed by simply pairing or repairing a phone to a car's bluetooth for example.
Subaru ranks #20 with 157pp1100, or 1.57 problems per new car. The industry average was 147pp100.
#1 Lexus, with 89pp100 (89 problems per 100 cars)
#2 Buck with 110pp100
#3 Toyota 111pp100
#4 Cadillac 114pp100
#5 Honda 116pp100
#6 Porsche 116pp100, #7 Lincoln 118pp100, #8 Mercedes 119pp100, #9 Scion121pp100, #10 Chevy 123pp100, #11 GMC 123pp100, #12 Acura 124pp100, #13 Nissan 128pp100, #14 Ram truck 134pp100, #15 Audi 138pp100, #16 Mazda 140pp100, #17 Mitsubishi 140pp100, #18 Infinity 144pp100, #19 BMW 146pp100, #20 Subaru 157/pp100, #21 Kia 158pp100, #22 VW 165pp100, #23 Chrysler 173pp100, #24 Volvo 174pp100, #25 Ford 188pp100, #26 Hyundai 188pp100, #27 Dodge 192pp100, #28 Mini 193pp100, #29 Jeep 197pp100, #30 Land rover 258pp100, #31 Fiat 273pp100. Heres a link JDPower.com


2/24/15 2015 Crosstrek Special Editions are scheduled for delivery starting mid March.
Only 1000 will be made, all are Sunrise Yellow with black cloth, CVT, with the upgraded 7" audio system, moonroof,  body colored exterior mirrors with turn signals, keyless access with pushbutton start, black headlight inner surrounds, and leather wrapped steering wheel and shift knob.
MSRP is $26,140 including destination. Add for a normal variety of individual accessories such as the auto dimming rear view mirror, rubber floor mats, rear seatback protector, rear bumper cover, splash guards etc that could be on the cars.
Click for my 2015 Crosstrek webpage and If interested in one in the Seattle area, please contact me

2/19/15 2015 WRX and STI end of model year cutoff starts
This is the start of the end for the 2015 WRX and STIs. Effective today Feb 19, with no advance warning, Subaru announced they are no longer accepting factory orders for the following WRX and STI models and colors. This is the start of the cut-offs
The discontinued models all have navigation, and it is hoped that the 2016 models will get the new upgraded 6.2" and 7" LCD audio 'infotainment' systems being rolled out on all the other Subarus as the new models are released.  
Models not on this list can still be ordered at this time though that is subject to availability so if you want one, now is the time to order one. Details on the 16s are expected soon.

WRX Premium manual transmission, model code FUO with Option Package #12 navigation and H/k audio
WRX Limited manual transmission, model code FUQ, with Option Package #22 Navigation, GH/K audio, Keyless access, in colors Dark Gray, Black, or Ice Silver
WRX Limited CVT transmission, model code FUR, with Option Package #22 in color Galaxy Blue Pearl
STI Limited, model code FUU, with Option Package #24 Navigation, GH/K audio, Keyless access, in color WR Blue

As of Monday Feb 23, 4pm EST, orders will stop for
WRX Limited manual transmission, model code FUQ, with Option Package #22 Navigation, GH/K audio, Keyless access, in any color
WRX Limited CVT transmission, model code FUR, with Option Package #22 in any color

Other models will continue to be orderable but as supplies drop, the sold orders might not go through, the sold process won't complete and you'll know its too late.


2/13/15 Koenig Subaru/Chevrolet in Pt. Angeles, Wa. drops Chevy and will only carry Subarus.
Subaru, you've come a long way!
Its hard to imagine this happening even 5 years ago.
Subarus are very popular in the Pacific Northwest and starting January 30, 2015 Koenig has dropped new Chevys and will only carry new Subarus! That's a huge statement for a dealership to make, it speaks to the dealer's absolute confidence in the Subaru line that they will stop selling new Chevy cars and trucks- yes, they will continue to carry pre-owned Chevys.
Koeing, a local family owned dealership, has carried Chevys since 1975 and Subarus since 1979 in Pt. Angeles, Washington State, on the Olympic Peninsula around 80 miles from the Kingston-Edmonds Seattle ferry.


2/11/15 NW Flower and Garden Show, February 11-15, Seattle
Subaru sponsors the yearly NW Flower and Garden held at the downtown Seattle Convention Center. Its a major event, worth going to,  always with beautiful showplace gardens, and many plants, gardening tools, supplies,and yard-art to buy. This year Subaru had a Forester and Outback on display.
This year they had Subaru/Love heart shaped keychains. February 11-15, 2015.  gardenshow.com


2/10/15 Surveys are very important to Subaru and thus to dealers.
A Southern California dealer was recently caught using bad customer email addresses so the buyer's survey went back to the dealer where employees filled it in, gave themselves top scores, and sent it on to Subaru as if the customer had done it.
Subaru, like many companies, places a lot of importance on surveys for marketing, research dealer processes control, and CSI scores. CSI is customer satisfaction index, and dealership sales and service individual personnel and overall departments need to have good survey scores to meet goals and receive certain benefits or bonuses.
 Talking about surveys ... we are all totally over-surveyed these days.... online websites where you don't even have to buy anything to get a survey request, to big box hardware stores, department stores, grocery stores, the pet food store, cable companies ... every business wants you to fill in a survey. Just call a business on the phone and they want a survey afterwards. Visit a website and there's pop-up asking if you want to fill in a quick survey. Or the cashier circles a website URL on the receipt and mentions how important it is or that you get entered in a contest. And it is important to them- meeting goals and getting paid bonuses can be partly based on survey responses.
And after a major purchase there are companies whose only job is to contact you hoping to get get surveys. 
But how reliable are surveys...
Satisfied buyers sometimes think "Oh, all is fine, I have nothing to say or add so won't take the 10-15 minutes to fill this in". But happy people are the very ones businesses hope will fill it in.  There are even form letters that car shoppers use when looking for a deal- the letter promises a good happy survey in exchange for a low price.
Confession- I don't always do the survey when I buy something, on eBay or Amazon for example.
But people who are unhappy or want to make a statement about something will take advantage of a survey and send it in with low scores. But even average scores like a 3 on the 1-5 scale or a 7 or 8 on a 1-10 scale are considered bad and flagged by some companies.  I know from recent experience that Comcast is 1-5 and Subaru's service department survey is on a 1-10 scale, with highest numbers the best and everyone's goal.
Sales people won't get paid bonuses if their overall scores fall below an 8 or 9 out of 10 at some dealerships, but are penalized if they outright ask for top scores. One might think an 8 on a 1-10 scale is a good score but its not, 8 is a fail.
This particular dealer's scores were apparently so low that they had employees at a another dealership they owned send in enough faked responses that Subaru actually caught them at it. Yikes! Car companies can penalize dealers who blatantly or openly even ask for top scores. But getting caught doing fake surveys? Yikes yikes yikes! That will create a lot more problems for the dealer, but at least we're all talking about surveys.

here's the full story, from Automotive News
"Subaru of America filed a federal lawsuit against one of its California dealerships and its employees, accusing them of forging more than 200 customer satisfaction surveys to improve the dealership’s reputation and avoid termination.
A September investigation of South Coast Subaru in Costa Mesa, Calif., showed that 224 dealership customer service evaluations from 2014 had been generated from an IP address at South Coast Acura, another dealership owned by South Coast, website Law360 reported Monday.
Managers instructed employees to fill out surveys, the suit contends. They were completed every few minutes throughout employees’ lunch hours, according to court documents.
Subaru’s suit, filed Friday in U.S. District Court in Santa Ana, Calif., accused the dealership, sales managers Tuan Pham and Gordon Min and 10 unidentified employees of breaching the dealer agreement contract.
The dealer agreement orders that dealership employees refrain from all conduct that could harm Subaru’s product reputations or the marketing of Subaru’s products. It mandates that dealerships do not engage in any unfair, deceptive, misleading, unethical, discriminatory, fraudulent, illegal or otherwise prohibited practice, court documents said.
The dealership is expected to collect valid email addresses from customers at the time a Subaru vehicle is purchased. Dealerships are then supposed to share customer email addresses with Subaru for additional customer surveys after a vehicle purchase and completions of vehicle service. Subaru also uses these email addresses to send service reminders and information about other service-related issues.
'Sham email' The investigation revealed that customer orders and deal jackets that matched with false surveys did not originally contain an email address for the buyer or contained an email address that was incorrect. South Coast reported sales of those vehicles with “sham email addresses,” and the surveys were sent to email inboxes controlled by South Coast, Subaru accused in the complaint.
“Defendants prevented Subaru from discovering the actual customer satisfaction level of Subaru retail customers at South Coast Subaru by providing sham customer surveys to [Subaru],” the complaint said.
Subaru “did not, does not and will likely never know the actual customer satisfaction levels of Subaru retail customers at South Coast Subaru.”
Subaru has suffered monetary damage and injury to its business, reputation and goodwill and will sustain loss of revenues and profits, court documents said.
Customer satisfaction In November 2012, South Coast Subaru had not met its contractual obligation to provide a high enough level of customer satisfaction for an extended period, and Subaru took action -- called a “notice of requirement to cure” -- that could have resulted in a termination of its agreement with the dealership.
During 2013, South Coast’s customer satisfaction performance improved, and the dealership broke free from the cure program, according to court documents.
Because of the survey meddling, South Coast failed to advance the goals of customer satisfaction, update Subaru with customer complaints and resolve customer satisfaction issues, the documents said.
Subaru’s attorneys and South Coast’s staff have not returned phone calls or emails from Automotive News so far this week. Subaru declined to comment on the case.
Subaru has posted seven years of consecutive U.S. sales growth and significantly outpaced the market last year with record sales of 513,693 vehicles. Dealers were told at this year’s National Automobile Dealers Association convention in San Francisco that 97 percent of Subaru's 617 U.S. dealers are profitable -- a record for the Japanese brand.


2/7/15 February 2015 Subaru True Love Event with free round flashing True Love belt clip lights, at Subaru dealers while while supplies last



2/5/15 new package available on the 2015 Impreza Sport Premium with CVT
Package #16 includes Moonroof, Eyesight, and the 7" audio upgrade. MSRP $2295. Its worth it...

2/3/15 January 2015 sales 40,812 total, and so the sales boom continues into a whole new year..
Thats the biggest January Subaru has ever had, and puts the company on track for 600,000 + for the year if sales continue at this pace. Subaru's stated 2015 sales goal is a quite do-able 540,000. 
Of note, this is the 11th month with 40,000 sales, and that kind of number seems to be the new norm.
January's 40,812  is 7812, or 24%, over last January, 2014...
The January 2015 sales leader is the Outback. It continues to bring many first time buyers to Subaru. The Forester needs the quieter ride, new features, and improved audio and back-up camera presumably coming soon  on the 2016 models.
The Crosstrek is selling more month after month, and after only 3 model years has become Subaru's third largest seller. The updated 2015 Crosstrek is quieter riding, and has better audio/bluetooth/back-up camera features. The new Sunrise Yellow Special Edition due this spring already is generating interest, but there are only 1000 available. Crosstrek's future is bright. The Hybrid is struggling given the current low gas prices and Subaru is offering 0% financing (currently for 36 months).
Legacy sales are up a comfortable amount, and Subaru hopes to grow in the 4 door market, so expect low lease payment programs and low interest rates to help motivate sales.
WRX and STI consistently do well spring, summer and fall, with winter being the slow time. It might help of course, if they came with all-season instead of summer tires so buyers didn't have to immediately shell out for all-seasons just to safely drive it.
WRX and STI continues to do well. I frequently get requests for a 2014 5 door (long sold out), or when a new wagon will be available.
BRZ is struggling, but then winter isn't the time the rear wheel drive BRZ is expected to sell.
And January 2015 is the first month with 0, zero, none, not one single Tribeca being sold. 9 were delivered last month,  December 2014. And that's it, thats the end, there were none in January 2015. A look at the online inventory shows none still listed for sale anyplace. So this is the end of the line for Subaru's first so-called 7 passenger which really should have been marketed as a 5 +2. There will be another coming along soon enough, but its won't be called a Tribeca.

January 2015 sales by model
Outback 11,351 Jan 15, is 3121 or 38% over 8230 Jan 2013
Forester 11,210 Jan 15,which is 439 or 4% over 10771 Jan 2013
Crosstrek 6,513 Jan 15, which is 1712 or 36% over 4801 Jan 2014
Impreza 5,096 Jan 15, which is 844 or 20% over Jan 14
Legacy 3,881, which is 1146 or 42% over 2735 Jan 14
WRX, STI 2,431 Jan 15, which is 898 or 59% over 1,533 Jan 14
BRZ 330, which is down 262 or 44% from Jan 14
Tribeca- blank, no sales for January 2015. They are now sold out...

1/22 2015 Crosstrek brochures now available
20 pages, full color

1/21 2014 Crosstrek Hybrid 0% interest rate extended to 72  months, oac.
With gas prices near $2.00 gallon, hybrid sales are slow

1/15 2015 WRX Sport Accessory Package code IZG currently not available on new orders.
It will be available again late March. The package, code IZG, includes STI brand black alloy wheels, short shifter, performance exhaust, and the leather/aluminum shift knob. MSRP is $3403.

1/9 Subaru plans to update their Starlink app in some coming 2016 models.
Details, including models, pricing, and specific functions, to be announced.
Current 2015 Outback, Legacy, Impreza and Crosstrek models - except 2015 Forester and BRZ, and hopefully they will get the upgrades soon - have updated audio/infotainment systems with generous 6.2" to 7" LCD screens, and already include Subaru's Starlink news, weather, and music Android and iPhone smartphone app.

2015 Subarus (except most Foresters, BRZs) already include SiriusXM radio and other features such as weather, stock market, and sports reports and a gas station finder.  Late in 2014, SiriusXM purchased Agero's connected vehicle services business which will now provide services for Subaru.
Here's the press release from 1/5 "Subaru of America, Inc. today announced agreements with Sirius XM Connected Vehicle Services Inc., a unit of Sirius XM, and AT&T to provide enhancements to its Subaru Starlink in-vehicle connectivity system. The enhancements will deliver improved personal safety and security services to vehicle occupants via 4G LTE wireless connectivity.
Starlink is the Subaru in-vehicle platform that provides hands-free connectivity, entertainment and safety services to vehicle occupants. Starlink, soon coming with built-in AT&T 4G LTE capability, will deliver features provided by Sirius XM Connected Vehicle Services including stolen vehicle recovery, automatic collision notification, remote vehicle services such as lock/unlock via a smartphone device and monthly vehicle health reports. STARLINK will be available in select 2016 model year Subaru vehicles starting later this year.
"Working with trusted, industry leaders such as Sirius XM and AT&T to enhance the Subaru STARLINK in-vehicle connectivity system is a natural fit for Subaru," said Alan Bethke, vice president of marketing, Subaru of America, Inc. "Sirius XM and AT&T will enable us to provide customers with additional peace of mind through new safety and security services, as well as enhanced connectivity."


1/7/15 Crosstrek Premium CVT Special Edition model, package #15, details announced.
Only 1000 will be made. Package #15 MSRP price $1995. All are Sunrise Yellow with black cloth. Available starting March 2015, orders probably starting February.
Includes keyless access/pushbutton start, moonroof, 7" LCD audio upgrade, leather steering wheel and shift handle, turn signal mirrors.
Premium CVT with Package #15 total  MSRP $26,140 including destination
2015 Crosstrek webpage

1/6/15 January rates announced, Jan 6- Feb 2
2015 Legacy gets lower lease payments
2015 Impreza gets lower lease payments, especially sedans
2015 Crosstrek and Impreza get 1.49% x48, 190%x60-72 mos
2014 Hybrid gets 0%- with gas prices so low, the Hybrid needs help

1/5/15  December sales total 49,923
The Outback and Legacy continue to be in tight supply, especially Limited and Eyesight models.
The 2015 Crosstrek and Impreza are now arriving, and with their improved ride (finally),  upgraded audio systems (finally), and standard rear view camera (and finally), sales should increase sharply over 2014 models.
Forester continues to be Subaru's top seller, and will (hopefully) benefit from an 2016 model later this winter/spring with an upgraded audio.
December 2014 sales by model
Outback 14,772, up 24% over 30172 12/13
Forester 15,163, up 15% over 13229 12/13
Legacy 5457, up 86% over 2939 12/13
Crosstrek 5482, down 1% from 5525 12/13
Impreza 5808, up 17% over 4949 12/13
WRX, STI 2816, up 68% over 1680 12/13
BRZ 416, down 41% from 705 12/13
Tribeca 9, down 94% from 143 12/14
2014 total sales 513,693 which is a new record, and up 21% over 424,683 2013 total.
Subaru's total U.S market is now 3.1%. It was 1.4% in 2008.
December 2014 was the 37th consecutive month of growth and the 2014 year was the 7th consecutive year of growth
Subarus goal for 2015 is a very conservative 540,000 cars.
Total 2014 US Subaru sales by model
Outback  138,790 in 2014, up 18% over 118,049 2013
Forester 159,953 in 2014, up 29% over 123,592 2013
Legacy 52,270 in 2014, up 24% over 42,291 2013
Crosstrek 70,956 in 2014, up 325 over 53,741 2013
Impreza 57, 996 in 2014, down 1% from 58,856 in 2013
WRX, STI 25,492 in 2014, up 42% over 17,969 2013
BRZ 7504 in 2014, down 13% from 8587 2013
Tribeca 732 in 2014, down 54% from 1,598 2013


1/2/15  last day for 2014's Share the Love
Buy a new Subaru today, its the last day to pick from 5 charities for Subaru to donate $250 to. From 11/20/14 to 1/2/15 Subaru will donate $250 for each car sold to the buyer's choice from a group of 5 charities, 4 chosen by Subaru and 1 charity chosen by the local dealer.
The 4 charities selected by Subaru are ASPCA, Make-A-Wish Foundation, Meals On Wheels and the National Park Foundation.
These groups were also in last year's Share the Love #6

12/29/14 2014 sales total is expected to pass 500,000 as people continue to discover that Subaru is a great car.